Season to date, The CW is up 11% in Adults 18-49 (1.0/3) and up 6% in total viewers (2.14M), the only network to be up versus last season, and is even from last season in Adults 18-34 (1.1/3), according to most current Nielsen data through 2/20/11.
On Friday, The CW was up in key demos versus the previous week and was #2 in M18-34 (1.1/4). The CW was up 13% in A18-34 (0.9/4), up 11% in A18-49 (1.0/3), and flat in total viewers (2.2M).
SUPERNATURAL was up from last week in key demos, jumping 25% in A18-34 (1.0/4), up 10% in total viewers (2.2M), up 11% in A18-49 (1.0/3) and up 11% in M18-49 (1.0/3).
SUPERNATURAL was #2 for the hour in A18-34 (1.0/4- tie) and M18-34 (0.9/4- tie).
Source: RBR.com