The CW – Home of SciFi and fantasy?

EW.com's Ken Tucker has an article about what should be the CW brand identity: Sci-Fi and fantasy.

"The CW has never had huge ratings, and it’s struggled to establish its brand identity. So here’s an idea. Why not rededicate itself to being the home of Supernatural, Smallville, and Vampire Diaries (its best cool-hip show primarily because its cool-hip is enlivened by its fantasy element), and develop more shows in this genre?"

For the entire column, click here.

Source: EW.com.